NACAC counselor competencies
Approved by the Executive Board, July 2000
STATEMENT ON
Counselor Competencies
Introduction
The National Association for College Admission Counseling (NACAC) believes there is a basic body of
knowledge and fundamental skills one must possess to be effective in counseling students as they prog-
ress through school (elementary through postsecondary education) and make decisions regarding their
postsecondary educational alternatives. The association believes further, that the knowledge and skills
can be defined in the form of competencies that counselors working in either school guidance or college
admission should possess if they are to assist students effectively in realizing their full personal and ed-
ucational potential.
To this end, NACAC has had a long-standing commitment to the provision of professional educational
experiences for its members and to the establishment of standards for the pre-service and in-service train-
ing of school counselors, college admission counselors, and others involved in assisting students in their
educational development.
During the 1980s, NACAC assumed a leadership role in developing workshops and institutes designed to
provide school and college admission counselors with the knowledge and skills necessary to assist students
with educational planning and decision making and to support their transition from secondary to postsec-
ondary education. Many programs, designed by the NACAC Professional Development Committee, are now
being delivered to members and the counseling community in numerous settings across the nation.
NACAC assumed this assertive posture with respect to the professional preparation of its members
because:
• Existing counselor education programs provide little or no attention to the precollege guidance and
counseling aspect of the school guidance program.
• There is an absence of formal and informal training programs for professional counselors who
function in admission programs and carry the admission counselor designation at the college or
university level.
These facts were substantiated by a survey of members conducted in early 1990 by the NACAC Com-
mission for the Advancement of Professional Standards (CAPS). CAPS was created in 1988 to examine
professional preparation, certification, accreditation, and related credentialing issues, and the extent
to which the association should become involved in sponsoring such activities. The survey of NACAC
members provided substantial support for association involvement and leadership in the area of profes-
sional preparation. Sixty-five percent of the NACAC members responding rated the development of model
curricula and training standards as an activity of “significant” importance. The subjective comments of
respondents further endorsed the association’s move in this direction.
Recognition of the Providers of Counselor Training
NACAC recognizes that a number of institutions, organizations and agencies have an appropriate role in the
pre-service and in-service training of counselors, and it assumes that they will continue to perform these
training functions in the future. These training agents include the graduate and professional schools at many
colleges and universities throughout the nation. Reliable directories suggest that there are more than
400 graduate degree-granting programs for school counselors and college student affairs/development
professionals.
Professional associations and organizations such as the American Association of Collegiate Registrars
and Admission Officers, The College Board, the American College Testing Program, their affiliates, and others
provide professional training. NACAC, along with its state and regional affiliates, is becoming increasingly active
in providing workshop and institute training for members and the counseling profession.
Finally, the identification of competencies will assist program managers and supervisors in secondary
school guidance and counseling offices and college admission offices in the design and implementation
of position descriptions, staff development and in-service training programs, mentorship activities, and
related professional renewal efforts.
In recognition of the varied interests and capabilities of these established training agents, NACAC
has chosen to identify a number of competencies, general and specific, that school counselors and college
admission counselors should possess if they are to assist students effectively in their educational develop-
ment and in the transition from secondary to postsecondary education.
NACAC believes that the responsibility for the design of specific curricula for the teaching of the
knowledge and skill areas leading to these competencies belongs to the training agent, so that each may
develop its programs around its unique interests, abilities, and strengths. This will also ensure that a single,
standardized curriculum, possibly presented through use of a model syllabus, will not be presented and
repeated by different training agents. Thus, all training programs will approach competency development
differently, utilizing the strengths of the teaching staff and institutional resources and emphasizing the
unique local needs and circumstances.
Addressing the Future Training of Counselors
A number of steps must be taken to ensure that all sectors currently involved in the pre-service and in-
service training of counselors address the critical body of knowledge and concomitant skills.
First, specific courses of study, institutes, and workshops (e.g., Counseling Students for Postsecondary
Education) need to be designed to ensure that current and future school and college admission counselors
are provided with the knowledge and skills, that, when coupled with practice and experience, will lead
to the acquisition of these competencies. Whether they take the form of graduate courses at colleges and
universities or workshops offered by professional associations, these programs will require syllabi, agendas,
resource materials, and experiential activities that promote competency development.
Second, knowledge and skills information need to be infused into all related courses and training expe-
riences of school and college admission counselors. For example, information about standardized college
admission testing should become an identifiable aspect of the course work that school counselors receive
in educational tests and measurement; furthermore, types of postsecondary training and strategies for
conducting a college search should be included with the study of career and vocational exploration. Finally,
the practicum or internship experience of all prospective counselors should include practical experience
in dealing with students involved in the college exploration and application process.
This infusion of knowledge and skills development across the preparation of the counselors will not only
lead to the acquisition of professional competencies, but will also result in a clearer understanding of the
role of the guidance and counseling and college admission processes by those who are preparing to serve as
school and college admission counselors. It should result in improved services to students.
SCHOOL COUNSELOR
The school counselor plays a central and indispensable role in the precollege guidance and counseling
Statement on Counselor Competencies
process. Maximum effectiveness in serving students will be achieved if the school counselor possesses and
demonstrates the following competencies:
Competency 1
The Possession and Demonstration of Exemplary Counseling and
Communication Skills
School counselors should:
• Assist students in developing a sense of awareness and self-worth, and in the acquisition of personal
exploration, decision making and goal-setting skills needed to facilitate their educational devel-
opment.
• Possess individual and group counseling and communication skills and employ an eclectic and bal-
anced approach to assisting students and their parents.
• Understand and be sensitive to the nature and functioning of the student within the family, school,
and community contexts.
• Recognize individual differences among students, including their aptitudes, intelligence, interests
and achievements, and integrate an understanding of this information into the counseling relation-
ship.
• Assist students and their families in addressing the personal, social and emotional concerns and
problems that may impede their educational development. Work with teachers, pupil service spe-
cialists (e.g., psychologists, social workers), other educators, and related community representatives
in addressing these concerns and problems.
• Possess the interviewing skills necessary to establish and maintain rapport with students and to
assist them in gaining maximum benefit from the counseling relationship.
• Demonstrate mastery of written and verbal skills which can be utilized with multiple audiences and in
a variety of situations, including, but not limited to:
— Counseling students and families
— Disseminating information to students
— Motivating & informing colleagues/associates
— Making public and professional presentations
• Possess the ability to engage in active listening with students, parents, colleagues, administrators
and others and formulate relevant responses.
• Establish productive linkages with college admission representatives.
• Demonstrate an ability to negotiate and move individuals and groups toward consensus and/or
conflict resolution.
• Recognize nonverbal indicators and cues and be able to bring crisis situations to a reasonable solu-
tion. Exercise tact, discretion, and diplomacy in dealing with sensitive circumstances.
Statement on Counselor Competencies
Competency 2
The Ability to Understand and Promote Student Development and Achievement
School counselors should:
• Possess a knowledge of the psychology of children, adolescence and young adults, human growth and
development and learning needs, and the relationship of counseling to the continuum of experiences
in the lives of the students with whom they interact.
• Assist students in the assessment of their individual strengths, weaknesses, and differences, espe-
cially as they relate to academic achievement and postsecondary planning.
• Demonstrate an ability to counsel students in understanding the full range of educational and career
options open to them, including the requirements for achieving success in these pursuits.
• Collaborate with teachers, administrators, and other educators in ensuring that appropriate edu-
cational experiences are provided that will allow all students to achieve success in their educational
pursuits.
Competency 3
The Ability to Facilitate Transitions and Counsel Students Toward the
Realization of Their Full Educational Potential
School counselors should:
• Provide information appropriate to the particular educational transition (e.g., middle school to
high school, high school to college) and assist students in understanding the relationship that their
curricular experiences and academic achievements will have on subsequent educational oppor-
tunities.
• Demonstrate an ability to counsel students during times of transition, separation, and heightened
stress.
• Possess and demonstrate an understanding of the current admission requirements, admission op-
tions, and application procedures employed by colleges and universities.
• Develop a counseling network (human resources) and provide tools and materials (nonhuman
resources) for use by students in personalizing the exploration of postsecondary education oppor-
tunities. Examples include the following:
— Individual and group college guidance sessions for students and parents
— Computerized guidance information systems
— Workshops on topics such as test taking, application procedures, and financial aid
— College fairs and college days/nights
— College and career resource centers/libraries
— High school visits by college representatives
• Assist students in evaluating and interpreting information about college and other postsecondary
education alternatives so that appropriate options are considered and included in the decision-making
process.
• Assist students in understanding the admission process and how colleges, universities, and other
Statement on Counselor Competencies
postsecondary institutions make admission decisions. This should include information about the
relative importance of the following:
— Student achievement in college preparatory courses
— Class rank
— Admission test scores
— Overall student achievement/skills
— Counselor/teacher recommendations
— Essays or writing samples
— Interviews
— Work/extracurricular activities
— Special requirements (e.g., audition, portfolio)
— Unique circumstances (e.g., variance in general demographic trends)
• Provide students and parents with information and assistance regarding admission application
procedures and timelines.
• Demonstrate an ability to counsel students regarding their individual rights and responsibilities in
the college admission process using NACAC guidelines.
• Establish linkages with departing students and alumni so they will feel welcome to return for con-
tinued assistance and/or to share their transition experiences.
• Assist students and their parents in understanding the costs of postsecondary education, the various
forms of financial aid, and how they may access this assistance. This information should address
the following:
— Student assistance application procedures
— Grants
— Scholarships
— Loans
— Work-study programs
— Other sources of financial assistance
— Financial planning programs
Competency 4
The Ability to Recognize, Appreciate, and Serve Cultural Differences and the Special
Needs of Students and Families
School counselors should:
• Demonstrate an awareness of and sensitivity to the unique social, cultural, and economic circum-
stances of students and their racial/ethnic, gender, age, physical, and learning differences.
• Possess and demonstrate the counseling and consulting skills that will facilitate informed and re-
sponsive action in response to the cultural differences and special needs of students.
• Acquaint students with the school-based and outreach services and support systems designed to
address their unique educational needs.
• Seek to improve and extend services to underserved students, especially those who are underrep-
resented among postsecondary education constituencies.
Statement on Counselor Competencies
Competency 5
The Demonstration of Appropriate Ethical Behavior and Professional Conduct
in the Fulfillment of Roles and Responsibilities
School counselors should:
• Recognize the interests and well-being of the student as paramount in the counseling relationship and
place student interests above those of the institution.
• Demonstrate an understanding of and ability to counsel students in accordance with the National
Association for College Admission Counseling (NACAC) Statement of Principles of Good Practice
in the College Admission Process.
• Represent individual students, as well as their institutions, honestly, openly, and in accordance with
accepted professional standards and protocol.
• Demonstrate a knowledge of the school’s particular educational philosophy and mission and develop
a personal professional philosophy consistent with this objective.
• Demonstrate knowledge of the professional standards, policies, and practices of the National As-
sociation for College Admission Counseling (NACAC) and other professional organizations.
• Engage in appropriate professional development and continuing education experiences to maintain the
highest possible level of professional knowledge and skills.
Competency 6
The Ability to Develop, Collect, Analyze, and Interpret Data
School counselors should:
• Establish effective systems for conveying important data and information about students between
educational levels.
• Understand the proper administration and uses of standardized tests and be able to interpret test
scores and test-related data to students, parents, educators, institutions, agencies, and the public.
These tests should include, but not be limited to the following:
— Preliminary American College Test (PACT)
— American College Test (ACT)
— Preliminary Scholastic Aptitude Test (PSAT)
— National Merit Scholarship Qualifying Test (NMSQT)
— Scholastic Assessment Test (SAT I)
— SAT II
— Advanced Placement Test
— Test of English as a Foreign Language (TOEFL)
— College Level Examination Program (CLEP)
— Career/vocational aptitude and interest instruments
— General aptitude tests
— General achievement tests
— Tests of learning disabilities
— State/institutional tests (as applicable)
Statement on Counselor Competencies
• Understand how individual and group data and statistics are used in building class and institutional profiles,
constructing student transcripts, and preparing reports.
• Understand and interpret forms and data-driven documents that are a part of the admission and
financial aid processes, including:
— Applications for admission
— Student descriptive questionnaires
— Admission charts and tables
— Letters of acceptance
— Needs assessment documents
• Free Application for Federal Student Aid
• College Scholarship Service (CSS)/Financial Aid PROFILE®
• State scholarship forms/award letters
• Demonstrate a familiarity with available technology and the ways in which it can support the precol-
lege guidance and counseling process:
— Guidance information systems
— Financial aid information and eligibility
— Relevant record-keeping and follow-up
— Internet services
• Use historical admission patterns and trends to assist students in gauging the appropriateness of
their applications to particular colleges or universities.
Competency 7
The Demonstration of Advocacy and Leadership in Advancing the Concerns of
Students
School counselors should:
• Advocate the educational needs of students and work to ensure that these needs are addressed at
every level of the school experience.
• Provide training, orientation, and consultation assistance to faculty, administrators, staff, and
school officials (e.g., school boards) to assist them in responding to the educational development
and precollege guidance and counseling needs of students.
• Provide assistance to parents and families so that they will provide an informed and supportive
environment in which students can become effective learners, and achieve success in the pursuit of
appropriate educational goals.
• Understand the political issues and climate of the school or college and work to improve and extend
programs and services that strengthen the educational experiences of all students.
Statement on Counselor Competencies
Competency 8
The Ability to Organize and Integrate the Precollege Guidance and Counseling
Component into the Total School Guidance Program
School counselors should:
• Ensure that their respective programs meet the guidelines set forth in the NACAC Statement on
Precollege Guidance and Counseling and the Role of the School Counselor.
• Promote the availability of a continuum (elementary through postsecondary education) of guidance
and counseling experiences for all students addressing the precollege guidance and counseling
process at all appropriate levels.
• Conduct appropriate planning, design, research, and evaluation activities to ensure that all precol-
lege guidance and counseling services are maintained at an effective and relevant level.
COLLEGE ADMISSION COUNSELOR COMPETENCIES
The admission counselor at the college and university level plays a central and indispensable role in the
precollege guidance and counseling and admission counseling processes. Maximum effectiveness in serv-
ing students will be achieved if the college admission counselor possesses and demonstrates the following
competencies:
Competency 1
The Possession and Demonstration of Exemplary Counseling and
Communication Skills
College admission counselors should:
• Assist students in developing a sense of awareness and self-worth, and in the acquisition of personal
exploration, decision-making, and goal-setting skills needed to facilitate their educational develop-
ment.
• Possess individual and group counseling and communication skills and employ an eclectic and bal-
anced approach to assisting students and their parents.
• Understand and be sensitive to the nature and functioning of the student within the family, school,
and community contexts.
• Recognize individual differences among students, including their aptitudes, intelligence, interests,
and achievements, and integrate an understanding of this information into the counseling rela-
tionship.
• Recognize the personal, social, and emotional concerns and problems that may affect the students’
educational development.
• Possess the interviewing and presentation skills necessary to establish and maintain rapport with
students and to assist them in gaining maximum benefit from the counseling relationship.
• Demonstrate mastery of written and verbal skills that can be utilized with multiple audiences and
in a variety of situations, including but not limited to:
Statement on Counselor Competencies
— Counseling students and families
— Disseminating information to students
— Making public and professional presentations
• Possess the ability to engage in active listening with students, parents, colleagues, administrators,
and others and formulate relevant responses.
• Establish productive linkages with secondary school counselors, educators, and related individuals
working with prospective college-bound students.
• Demonstrate an ability to negotiate and move individuals and groups toward consensus and/or
conflict resolution.
• Recognize nonverbal indicators and cues and be able to bring difficult situations to a reasonable
solution.
• Exercise tact, discretion and diplomacy in dealing with sensitive circumstances.
Competency 2
The Ability to Understand and Promote Student Development and Achievement
College admission counselors should:
• Possess an understanding of the psychology of adolescence and young adults, human growth and
development and learning needs, and the relationship of counseling to the continuum of experiences
in the lives of the students with whom they interact.
• Assist students in the assessment of their individual strengths, weaknesses and differences, espe-
cially as they relate to academic achievement and postsecondary planning.
• Demonstrate an ability to counsel students in understanding the full range of educational and career
options open to them, including the requirements for achieving success in these pursuits.
Competency 3
The Ability to Facilitate Transitions and Counsel Students Toward the
Realization of Their Full Educational Potential
College admission counselors should:
• Provide information appropriate to the high school to college transition and assist students in un-
derstanding the relationship that their curricular experiences and academic achievements will have
on subsequent educational opportunities. Examples include the following:
— Individual and group guidance sessions for students and parents
— Workshops on topics such as application procedures and financial aid
— High school visits
— College fairs and college days/nights
• Possess and demonstrate an understanding of current admission requirements, admission options
and application procedures employed by various colleges and universities.
• Assist students in evaluating and interpreting information about college and other postsecondary
Statement on Counselor Competencies
education alternatives so that appropriate options are considered and included in the decision-
making process.
• Assist students in understanding the admission process and how colleges, universities, and other
postsecondary institutions make admission decisions. This should include information about the
relative importance of the following:
— Student achievement in college preparatory courses
— Class rank
— Admission test scores
— Overall student achievement/skills
— Counselor/teacher recommendations
— Essays or writing samples
— Interviews
— Work/extracurricular activities
— Special requirements (e.g., audition, portfolio)
— Unique circumstances
• Institutional priorities
• Variance in general demographic trends
• Variance in specific applicant pool
• Provide students with information and assistance regarding admission application procedures
and timelines
• Demonstrate an ability to counsel students regarding their individual rights and responsibilities
in the college admission process using NACAC guidelines.
• Assist students and their parents in understanding the costs of postsecondary education, the various
forms of financial aid, and how they may access this assistance. This information should address the
following:
— Student assistance application procedures
— Grants
— Scholarships
— Loans
— Work-study programs
— Other sources of financial assistance
— Financial planning programs
• Establish linkages with incoming students so that they will feel welcome to request continued
assistance and/or to share their transition experiences.
Competency 4
The Ability to Recognize, Appreciate, and Serve Cultural Differences and the
Special Needs of Students and Families
College admission counselors should:
• Demonstrate an awareness of and sensitivity to the unique social, cultural, and economic
circumstances of students and their racial/ethnic, gender, age, physical, and learning differences.
Statement on Counselor Competencies
• Possess and demonstrate the counseling and consultational skills that will facilitate informed and
responsive action in response to the cultural differences and special needs of students.
• Acquaint students with the institutional-based and outreach services and support systems designed
to address their unique educational needs.
• Seek to improve and extend services to underserved students, especially those who are underrep-
resented among postsecondary education constituencies.
Competency 5
The Demonstration of Appropriate Ethical Behavior and Professional Conduct
in the Fulfillment of Roles and Responsibilities
College admission counselors should:
• Recognize the interests and well-being of the student as paramount in the counseling relationship and
place student interests above those of the institution.
• Demonstrate an understanding of and ability to counsel students in accordance with the National
Association for College Admission Counseling (NACAC) Statement of Principles of Good Practice
in the College Admission Process.
• Represent individual students, as well as their institutions, honestly, openly, and in accordance with
accepted professional standards and protocol.
• Demonstrate a knowledge of the school’s particular educational philosophy and mission and develop a
personal professional philosophy consistent with this objective.
• Demonstrate knowledge of the professional standards, policies, and practices of the National As-
sociation for College Admission Counseling (NACAC) and other professional organizations.
• Engage in appropriate professional development and continuing education experiences to maintain the
highest possible level of professional knowledge and skills.
Competency 6
The Ability to Develop, Collect, Analyze, and Interpret Data
College admission counselors should:
• Establish effective systems for conveying important data and information about students between
educational levels.
• Understand the proper administration and uses of standardized tests and be able to interpret test
scores and test-related data to students, parents, educators, institutions, agencies, and the public.
These test should include, but not be limited to the following:
— Preliminary American College Test (P-ACT)
— American College Test (ACT)
— Preliminary Scholastic Aptitude Test (PSAT)
— National Merit Scholarship Qualifying Test (NMSQT)
— Scholastic Assessment Test (SAT I)
— SAT II
— Advanced Placement Test
Statement on Counselor Competencies
— Test of English as a Foreign Language (TOEFL)
— College Level Examination Program (CLEP)
— Career/vocational aptitude/interest instruments
— General aptitude tests
— General achievement tests
— Tests of learning disabilities
— State/institutional tests (as applicable)
• Understand how individual and group data and statistics are used in building class and institu-
tional profiles, interpreting student transcripts, and preparing reports.
• Understand and interpret forms and data-driven documents that are a part of the admission and
financial aid processes, including:
— Applications for admission
— Student descriptive questionnaires
— Admission charts and tables
— Letters of acceptance
— Needs assessment documents
• Free Application for Financial Aid
• College Scholarship Service (CSS)/Financial Aid PROFILE®
• State scholarship forms/award letters
• Demonstrate a familiarity with available technology and the ways in which it can support the ad
mission process:
— Financial aid information and eligibility
— Relevant record-keeping and follow-up
— Internet services
Competency 7
The Demonstration of Advocacy and Leadership
in Advancing the Concerns of Students
College admission counselors should:
• Advocate the educational needs of students and work to ensure that these needs are addressed at
every level of the school experience.
• Provide training, orientation, and consultation assistance to faculty, administrators, staff, and
institution officials (e.g., trustees) to assist them in responding to the college admission counsel-
ing needs of students.
• Provide assistance to parents and families so that they will provide an informed and supportive
environment in which students can achieve success in the pursuit of appropriate educational
goals and during periods of transition from one educational level to another.
• Understand the political issues and climate of the school or college and work to improve and
extend programs and services that strengthen the educational experiences of all students.
Statement on Counselor Competencies
Competency 8
The Ability to Organize and Support a College Admission Counseling Program
College admission counselors should:
• Ensure that their respective programs meet the guidelines set forth in the NACAC Statement on
the Counseling Dimension of the Admission Process at the College/University Level.
• Promote the availability of a continuum (through postsecondary education) of guidance and coun-
seling experiences for all students and work with counselor counterparts at each educational level
to ensure that student needs are addressed in a comprehensive, developmental, and articulated
manner.
• Conduct appropriate planning design, research, and evaluation activities to ensure that all college
admission counseling services are maintained at an effective and relevant level.
References
NACAC. Statement of Principles of Good Practice. Alexandria, VA: National Association for College
Admission Counseling, 1999.
NACAC. Statement on the Counseling Dimension of the Admission Process at the College/Univer-
sity Level. Alexandria, VA: National Association for College Admission Counseling, 1990.
NACAC. Statement on Precollege Guidance and Counseling and the Role of the School Counselor.
Alexandria, VA: National Association for College Admission Counseling, 1990.
Acknowledgment
The following individuals contributed to the development of the Statement on Counselor Competencies
as members of NACAC Commission for the Advancement of Professional Standards (CAPS): Kathryn
Forte, Margaret Addis, Darrell Davis, Jane Koten, Roger Campbell, Gary Kelsey, Pedro Arango, and Frank
Burtnett.
Statement on Counselor Competencies